Job Description
Job Title: Senior Trade Marketing Lead - Kroger & Albertsons AccountLocation: Cincinnati, OH or RemoteOverview: As a Senior Trade Marketing Lead overseeing the Kroger & Albertsons account, you will play a pivotal role in providing analytical support and developing sales and trade strategy to achieve segment growth and financial targets. This position is a unique blend of National Account Sales, Trade Fund Management, Category Insight, Category Management, Shopper Marketing and Data Analytics, requiring strong cross-functional competency.Key Responsibilities:• Account Management:• Lead and manage the Kroger & Albertsons account, developing and nurturing strong relationships with key stakeholders.• Drive collaborative efforts to achieve growth and financial targets.• Trade Marketing and Sales Strategy:• Develop and implement trade marketing and sales strategies aligned with overall business objectives.• Utilize data analytics to identify opportunities, trends, and areas for improvement.• Cross-Functional Collaboration:• Work closely with Sales, Shopper Marketing, Consumer Insights, and Category Management teams to ensure coordinated efforts and holistic strategies.• Provide leadership and guidance in a cross-functional environment.• Experience with Kroger & Albertsons:• Utilize your expertise and experience with Kroger and/or Albertsons to tailor strategies to the unique dynamics of these accounts.• Leverage understanding of 84.51 to enhance data-driven decision-making.• Sales & Trade Finance:• Demonstrate proficiency in sales and trade finance to develop and manage budgets effectively.• Provide financial insights and recommendations to optimize trade investments.• National Account Strategy:• Be a self-starter capable of developing and executing national account finance and sales strategies.• Drive initiatives to enhance market share and profitability.Qualifications and Skills:• Bachelor's degree in Business, Marketing, or a related field (MBA is a plus).• * years of experience in trade marketing, sales, and account management, with a focus on Kroger and/or Albertsons.• Proven success in developing and implementing trade marketing and sales strategies.• Experience with 84.51 data analytics platform.• Strong analytical skills and proficiency in sales and trade finance.• Self-motivated with the ability to drive national account strategy and execution. Apply tot his job