Job Description
A company is looking for a B2B Marketing Lead to accelerate sales and shape the marketing strategy for their creative platform.
- Key Responsibilities
- Own enterprise positioning and messaging for the creative platform, translating product capabilities into value for marketing leaders
- Drive demand generation through campaigns, events, and thought leadership to enhance enterprise engagement
- Collaborate with sales to create effective enterprise collateral and optimize performance based on insights
- Required Qualifications
- Experience in enterprise marketing, product marketing, or demand generation at a B2B technology company
- Strong understanding of how creative tools are evaluated and implemented in large organizations
- Proven track record of executing enterprise demand generation campaigns with measurable impact
- Ability to manage end-to-end enterprise events, from strategy to execution
- Analytical mindset with experience in tracking performance and communicating results to stakeholders
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