Job Description
We are looking for an experienced Google Analytics consultant to audit our Google Analytics properties, identify any tracking issues, and provide recommendations for improving our data accuracy and reporting, particularly as it relates to the GA4 environment.
This engagement will include reviewing several websites/properties, identifying gaps or misconfigurations, and implementing fixes where necessary. The consultant should be able to provide both technical cleanup and strategic insight into how we can better structure our analytics for decision-making.
In addition, we are looking for someone experienced in Google Ads and Google Tag Manager to review and audit our conversion tracking setup. This would include verifying existing conversion actions, identifying any duplicate or misfiring conversions, and recommending or implementing additional conversion events where appropriate.
The scope may also involve reviewing or setting up integrations across platforms to ensure accurate tracking across our marketing stack.
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