Head of Data – DTC E-commerce

🌍 Remote, USA 🚀 Full-time 🕐 Posted Recently

Job Description

    Job Description:
  • Define and implement the company-wide KPI framework aligned with revenue, retention, contribution margin, and cash flow.
  • Establish and maintain a single source of truth across all reporting systems and data platforms.
  • Build predictive models for key business metrics such as LTV, churn, CAC efficiency, inventory demand, and cash flow forecasting.
  • Identify leading indicators that signal performance shifts before they impact revenue.
  • Lead weekly cross-functional KPI reviews with department heads, highlighting risks, trends, and opportunities.
  • Translate complex data insights into clear, actionable recommendations for marketing, operations, finance, and customer experience teams.
  • Design and implement measurement frameworks for marketing experiments, pricing tests, and retention initiatives.
  • Ensure statistical rigor in experimentation and provide clear readouts to guide scaling decisions.
  • Own and optimize the company’s data stack, including BI tools, data warehouse architecture, and integrations.
  • Improve reporting automation and eliminate manual reporting processes by implementing scalable data infrastructure.
    Requirements:
  • 7+ years of experience in data analytics, data science, or business intelligence, preferably within DTC, e-commerce, or consumer brands.
  • Strong understanding of DTC metrics such as CAC, LTV, cohort analysis, retention, contribution margin, and marketing efficiency.
  • Proven experience building predictive models and forecasting frameworks that inform strategic decision-making.
  • Advanced proficiency in SQL and data analysis tools, with experience using programming languages such as Python or R.
  • Experience working with modern data stacks (e.g., Snowflake, BigQuery, dbt, Looker, Tableau, or similar BI platforms).
  • Demonstrated ability to work cross-functionally with leadership teams across marketing, finance, operations, and product.
  • Strong communication skills with the ability to translate complex data insights into clear business recommendations.
  • Experience leading KPI reviews or performance reporting processes across multiple departments.
  • Experience in a high-growth startup or DTC environment is highly preferred.
    Benefits:
  • Competitive USD salary – Earn between $150,000 and $200,000 per year, depending on experience and expertise.
  • Remote flexibility – Work remotely while collaborating with a globally distributed team.
  • Strategic leadership role – Direct exposure to executive leadership and key decision-making processes.
  • Opportunity to build and scale the company’s data strategy and infrastructure from the ground up.

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