Job Description
Paid Advertising Specialist - Google Ads Expert (Remote Contractor) Location: Fully Remote (US-Based) - Tampa/Southeast US contractors welcome Employment Type: Freelance / Independent Contractor (1099) Commitment: Variable hours based on client campaign needs Start Date: Immediate (February 2026) REMOTE CONTRACTOR | GOOGLE ADS EXPERT | IMMEDIATE START Execute high-impact advertising campaigns managing $50K-$150K/month budgets for B2C and B2B clients. Build and optimize campaigns across Google Ads (primary), Meta, and LinkedIn for established marketing agency (since 2009). 100% remote contractor role with variable hours based on active campaigns - perfect for experienced PPC specialists seeking project-based work with professional team support and diverse client exposure. Key Skills: Google Ads | Meta Ads | LinkedIn Ads | Campaign Optimization | Marketing Automation | Analytics This Contractor Role Is Perfect For: • Google Ads specialists managing $50K+/month budgets who want flexible project-based work • Agency PPC veterans seeking variable hours without employment commitment • Senior-level execution specialists who excel at optimization but don't want to own strategy • Multi-platform advertisers (Google/Meta/LinkedIn) comfortable with diverse B2C and B2B campaigns • Self-directed contractors who thrive with strategic direction but minimal oversight This Role Is Not a Fit If: • You need guaranteed minimum hours (hours fluctuate based on active client campaigns) • You're early-career or lack $50K+/month budget management experience • You want to develop strategy vs. execute campaigns per strategic specifications • You need W2 employment, benefits, or income stability (1099 contractor only) • You can't start immediately (we have active campaigns requiring support now) What We Offer • Flexible remote work - work from anywhere in the US, set your own hours • Professional team support - experienced strategists provide campaign direction; you execute with autonomy • Variable project flow - hours fluctuate with active campaigns (no guaranteed minimum) • High-impact work - manage significant advertising budgets ($50K-$150K+/month) with measurable results • Diverse client exposure - B2C and B2B campaigns across professional services verticals • Immediate start - active campaigns ready now for the right contractor • Established agency - in business since 2009, professional contractor relationships About This Role Marketing Direction seeks a Paid Advertising Specialist for hands-on execution of high-volume campaigns across Google Ads, Meta, and LinkedIn. This is tactical campaign management (not strategy) with secondary marketing automation support when workload allows. Responsibilities Paid Advertising Execution (70-80% of work): Google Ads (Primary Platform - ~60%): • Build and launch Search, Display, and Performance Max campaigns for B2C and B2B clients • Manage high-volume campaigns ($50K-$150K+/month budgets) • Execute daily optimization: bid adjustments, keyword additions/negatives, audience refinements • Conduct A/B testing on ad copy, landing pages, and creative variations • Monitor performance metrics and implement tactical improvements • Troubleshoot tracking issues (conversion tracking, Google Tag Manager, analytics) • Create and maintain campaign documentation and performance reports Meta Ads (Secondary Platform - ~20%): • Build and launch Facebook/Instagram campaigns • Manage audience targeting, creative testing, and budget optimization • Execute retargeting campaigns and lookalike audience strategies • Optimize for lead generation and conversion objectives LinkedIn Ads (Tertiary Platform - ~10-15%): • Build and manage B2B LinkedIn campaigns • Optimize for lead generation and form fill conversions • Manage sponsored content and InMail campaigns Marketing Automation Support (20-30% of work when available): When paid advertising workload allows, provide overflow support for marketing automation: • Build email workflows and nurture sequences in GoHighLevel, HubSpot, or other platforms • Configure automation triggers and conditional logic • Set up lead scoring and pipeline routing • Create email campaigns per strategic specifications • Troubleshoot automation issues and data flow problems Platforms: GoHighLevel, HubSpot, Salesforce, Zoho, Mailchimp, Constant Contact Collaboration: • Work closely with Digital Marketing Manager on campaign execution and reporting • Coordinate with Chief Marketing Strategist on strategic specifications and performance goals • Communicate proactively on campaign performance, issues, and optimization opportunities Qualifications Required: • 5+ years hands-on paid advertising execution (not just management oversight) • Google Ads expert - personally built and optimized campaigns at scale ($50K+/month budgets) • Proven track record managing campaigns for B2C lead generation, SaaS, or B2B professional services • Meta Ads proficiency - Facebook/Instagram campaign execution and optimiz
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