Job Description
Note: The job is a remote job and is open to candidates in USA. Bayforce is seeking a versatile digital marketer to elevate awareness and engagement for their Connected Services solutions. The role involves strategy, hands-on content creation, and collaboration to drive impactful digital marketing campaigns. Responsibilities • Build brand recognition through smart, targeted digital campaigns • Create marketing strategies aligned to our ideal customer profile • Plan and execute events, shows, and social media engagement • Develop lead-generating tactics that support the sales pipeline • Produce newsletters, email sequences, and digital touchpoints that nurture prospects • Support product launches with naming, collateral, and content • Partner closely with Corporate Marketing to ensure brand alignment • A Connected Services marketing roadmap with clear messaging and tactics • Digital marketing campaigns that drive awareness and leads • Marketing collateral and digital content for internal and external use • Event and tradeshow planning support alongside Sales and Product teams Skills • BA/BS in Digital Marketing or related field • 5+ years marketing technology products (fleet market experience is a plus) • Proven ability to create content, not just manage agencies • Strong writing, organization, and communication skills • Graphic design and digital content creation abilities • Resourceful, curious, and comfortable in a fast-changing environment Company Overview • Bayforce is an information technology company that provides ERP, CRM, and cloud solutions. It was founded in 1996, and is headquartered in Chicago, Illinois, USA, with a workforce of 201-500 employees. Its website is Apply tot his job