Job Description
Note: The job is a remote job and is open to candidates in USA. 8am is a professional business platform that empowers client-focused professionals with innovative technology. The Senior Content Strategist overseeing Webinars will own the strategy, execution, and optimization of the webinar program, ensuring engaging and high-quality virtual experiences that align with marketing goals. Responsibilities • Lead end-to-end webinar strategy, ideation, and development, owning a monthly program of approximately 4-6 webinars across multiple priorities • Coordinate the webinar calendar to align with product launches, campaigns, and strategic initiatives • Identify internal SMEs and external thought leaders; manage speaker coordination, content planning and review, platform setup, dry runs, live moderation, and post-event execution • Serve as webinar host, facilitating live sessions, Q&A, and audience engagement • Own and evaluate webinar platforms and tools to ensure operational efficiency and program success • Analyze webinar performance, including activation, attendance, engagement, and feedback, to continuously improve programming • Support promotional campaign planning and tracking to drive registration and attendance aligned with Marketing priorities • Own webinar landing and registration pages, partnering with the Social Media team and fellow Content Strategists on pre- and post-event promotion • Prepare and distribute post-webinar follow-up materials, including recordings, resources, and cross-functional next steps • Repurpose webinar content into on-demand assets, clips, and downstream content that supports broader Content Strategy • Partner closely with the Customer Education team to oversee CLE webinar compliance and administration, including multi-state accreditation, CE21 course setup, attendance and credit tracking, reporting, and delivery of required participant materials Skills • 6+ years of relevant experience in marketing and digital event programming • Proven experience owning complex, high-volume, cross-functional webinar programs • Strong project management and organizational skills with an attention to detail • Comfort hosting live webinars and facilitating audience engagement • Analytical mindset with experience using performance data to inform decisions • Excellent written and verbal communication skills • Ability to manage multiple priorities and deadlines independently • Bachelor's degree in marketing, business, or a related field • Experience with Wistia, YouTube, Zoom, Tableau, Contentful, GA4, CE21 a plus Benefits • Health Insurance Coverage: We offer our 8Team a variety of medical, dental, and vision plans, designed to fit your needs, including a 100% company-paid HDHP plan for employees. • Financial perks: We offer a competitive compensation and benefits package including annual bonuses, equity options and 401(k) or RRSP if in Canada, with a company match for all team members. • Time for what matters: Flexible Time Off, paid holidays, and a parental leave program for our new parents. • Wellness: Wellness stipends, mental health support, and one-on-one nutrition coaching. • Learning and Development: Continuous learning through 8am.edu, leadership programs, professional development funds, and individually focused talent development. • Giving back to the communities around us: Participate in our charitable matching gift program, paid time off for volunteer service, and company-sponsored volunteer events (both local and virtually). • Engagement: Virtual and in-person team-building events, quarterly award recognition through our Rise & Shine Award of Excellence Program, and our peer-to-peer appreciation platform. Company Overview • 8am helps legal, accounting, and client-focused professionals simplify operations, ensure compliance, and fuel growth. It was founded in 2005, and is headquartered in Austin, Texas, USA, with a workforce of 501-1000 employees. Its website is Apply tot his job
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