Senior Associate, Planning

🌍 Remote, USA 🚀 Full-time 🕐 Posted Recently

Job Description

Spark Foundry is a successful agency that helps brands evolve their marketing through innovative strategies. The Senior Associate, Planning will manage media communication for assigned brands, ensuring accurate budget control and effective digital media strategies.

Responsibilities

Assist the Manager in development of digital media plan options and recommendations
Maintain accurate budget control and flow of media activity and update client on timely/consistent basis
Demonstrate strong understanding of online media fundamentals, including media math, target audience development, and communication goals (reach/frequency)
Demonstrate proficiency with systems/tools (MRI, MediaTools, ComScore)
Gather and analyze appropriate research to provide sound, strategic, consumer-insights-driven digital media recommendations
Establish collaborative, productive working relationship with implementation teams to ensure media strategies are being delivered and brand goals and client needs are being met
Ensure proper execution of digital media plans by monitoring buys/schedules
Develop strong working relationship with partner agencies (where/when applicable), helping create a seamless communications process
Demonstrate creativity and agility when problem solving
Deliver POVs/position papers on key client issues and/or client opportunities
Prepare media authorizations per approved plans/project requests

Skills

1+ years of Media Planning experience
MediaTools knowledge is a must
Familiarity with Competitive systems (AdViews/Kantar)
Working knowledge of Syndicated research tools (eg. MRI, Comscore, etc.)
Strong proficiency within Excel
Strong communication and presentation skills
Professional, with strong teamwork skills
Curious and motivated
Solution-oriented problem solver
Adept at time management and handling shifting priorities

Benefits

Medical coverage
Dental
Vision
Disability
401K
Parental and family care leave
Family forming assistance
Tuition reimbursement
Flexible time off

Company Overview

Spark Foundry is one of six global media agency brands within Publicis Media. It was founded in 2016, and is headquartered in New York, New York, USA, with a workforce of 1001-5000 employees. Its website is http://www.sparkfoundryww.com/.

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