Job Description
We are partnering with Filevine, a high-growth, well-funded, enterprise B2B SaaS company at the center of a major AI-driven market transformation to find an SVP of Marketing. Details below...
Senior Vice President of Marketing
Filevine | Enterprise B2B SaaS | Brand Transformation + Revenue Impact
About the Opportunity
We are partnering with a high-growth, well-funded, enterprise B2B SaaS company at the center of a major AI-driven market transformation.
The company has strong product-market fit and meaningful enterprise traction. Now, they are ready to elevate their brand, refine their positioning, and become a category-defining name.
This is a true transformation mandate with CEO sponsorship.
The Mandate
- This role will:
- Lead a brand elevation and positioning refinement at enterprise scale
- Drive integrated marketing programs tied directly to pipeline growth
- Strengthen product marketing and go-to-market rigor
- Upgrade and scale the marketing organization
- Ensure marketing directly supports enterprise sales cycles
This is not a maintenance role.
This is not a performance-marketing-only role.
This is a strategic brand + commercial leadership role.
Key Responsibilities
- Brand & Positioning
- Refine narrative, messaging architecture, and market positioning
- Elevate visual, editorial, and creative standards
- Establish clear differentiation in a competitive, AI-accelerating market
- Ensure enterprise credibility and premium perception
- Revenue & Pipeline Impact
- Drive demand generation and high-quality pipeline creation
- Align closely with Sales and SDR leadership
- Improve enterprise deal support and sales enablement
- Tie brand investment to measurable commercial outcomes
- Product Marketing & GTM
- Define ICPs, positioning frameworks, and competitive strategy
- Lead go-to-market planning and major launches
- Deliver world-class sales enablement
- Thought Leadership & Market Presence
- Identify priority channels (events, partnerships, podcasts, executive media)
- Build authoritative content and editorial strategy
- Shape category narrative, not just react to it
- Team Leadership
- Assess and upgrade the existing marketing organization
- Recruit and develop top-tier marketing talent
- Manage external agencies strategically
- Build a high-performance, high-standards culture
- Ideal Background
- 10+ years marketing leadership experience
- 5+ years at the executive level in B2B SaaS
- Experience leading a meaningful brand refresh, repositioning, or transformation
- Deep enterprise product marketing expertise
- Proven pipeline growth ownership
- Strong storytelling ability across executive and market-facing formats
- Experience managing cross-functional alignment with Sales & Product
- We Are Not Looking For
- A demand-gen-only leader
- A pure brand visionary without revenue rigor
- A caretaker of existing systems
We are looking for a builder who has pushed a software brand into enterprise prominence and can clearly articulate how they did it.
Location
Preferred: New York City, Chicago, San Francisco, or Salt Lake City
Regular in-person executive engagement required.
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