Vice President Qualitative Research

Job title: Vice President Qualitative Research in Washington at Smith Hanley Associates
Company: Smith Hanley Associates
Job description: Title: Vice President Qualitative Research (Tech Focused)
Location: Remote (West Coast)
Compensation: $160-180k + bonus
Contact: Daniel Wilberschied- [email protected]We’re looking for a VP-level qualitative research lead with strong B2B Tech focus. This is someone who’s hands-on, thrives in an autonomous yet collaborative environment, and brings fresh perspective without ego. This is a true end-to-end research role: from writing screeners and discussion guides to moderating interviews and writing strategic reports.Key ResponsibilitiesLead qualitative research projects from start to finish (design, moderation, analysis, reporting)Conduct in-depth interviews (IDIs)Build trusted relationships with clients through excellent research and strategic thinkingCollaborate with internal teams who handle logistics, sample/recruiting, and operational supportPotentially travel domestically and internationally depending on project needsContribute to business development through great client work and organic relationship buildingParticipate in and contribute to the firm’s collaborative, team-based cultureWhat We’re Looking For8–10+ years of qualitative research experience, ideally including B2B TechSkilled moderatorAble to manage multiple projects and work independently with minimal oversightStrong writer and communicator, able to synthesize insights clearly and strategicallyComfortable in a flat, non-hierarchical, team-oriented culture
Expected salary: $160000 - 180000 per year
Location: Washington
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